Evolving Identity
A Zero Party Data Solution
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Zero Party Data is the Future of Identity Based Marketing
Our omnichannel solutions are powered by our mplus Zero-Party Data platform, which allows advertisers to tap into users who have explicitly given consent to advertising. Zero-Party Data goes beyond GDPR, facilitating an authentic value exchange between users and brands.




































Clients
We partner with global clients across a multitude of verticals
Our category expertise runs deep, and expands across CPG, Auto, Retail, Entertainment, Tech, QSR, Luxury and more. We support all types of clients, from mature Fortune 500 global brands to emerging D2C brands.

Why partner with mplus?
- North America’s only Canadian O&O Zero Party Data solution
- Proprietary survey technology integrated with leading e-commerce platforms
- Privacy-first, transparent, sustainable data collection for brands and retailers
- Omnichannel ZPD activation inc Gaming, Connected TVs & Commerce
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