A New Era for Audiences: Zero Party Data
If you’re looking beyond generic DSP segments and outdated third-party cookies, you’re in the right place.
At mplus, we’re redefining how brands reach audiences with a more sustainable, privacy-first data model.
Powered by our proprietary survey technology, we eliminate the guesswork from targeting—giving marketers a new, high-value asset:
Zero Party Data.
With mplus Zero Party Data, you gain direct consumer insights, ensuring more precise, ethical, and future-proof audience engagement.
Transforming the Industry’s
Relationship with Data.
Relationship with Data.
We leverage self-declared, deterministic data to uncover real-time consumer attitudes, desires, and interests, allowing you to connect with the audiences most relevant for your products and services.
Proprietary Survey Technology on the
World’s Largest Ecom Platforms.
World’s Largest Ecom Platforms.
But we don’t stop there. Our proprietary survey technology is seamlessly integrated into eCommerce platforms, enabling retailers to gain deeper customer insights. Through post-checkout surveys, shoppers are rewarded for sharing their survey responses and cart data, providing authentic, high-value insights.
A New Independent Retail Data
Marketplace for Brands.
Marketplace for Brands.
The result? We’re building the largest independent retail data marketplace, powered by consent-based, anonymized purchase data—a game-changer for brands seeking precision, privacy, and performance.
Smarter Data Decisioning for Every Brand with mplus Ads.
